In case you missed it, Robin Pogrebin’s Brooklyn Museum article in the New York Times yesterday (“Brooklyn Museum’s Populism Hasn’t Lured Crowds”), has created quite a stir. The article itself is very much worth reading, if you are someone interested in successful visitor experiences of whatever kind. Just don’t expect pat answers, the jury is still out. Perhaps indefinitely.
One of the better responses I’ve seen thus far has been from the most mysterious, anonymous, hardworking museum twitterer around, @museumnerd, who posted this reply.
So what do you think?
Comments
seems to me what they are doing is great, and the problem isn’t that complicated. i live more or less down the street and i never have any idea what’s going on at the museum. they just need some smart outreach, something that communicates their identity and gets the word out.